Cinema, culture and tennis are the 3 pillars of BNP Paribas Fortis sponsorship. We go beyond financial support by building long-term partnerships. Through our initiatives, we make film, culture and tennis accessible to everyone, young and old.
Our love of film is something we share. Filmmakers bring stories to life. As a partner of Belgian cinema, we support and promote the magic of the big screen. With passion and ambition, anything is possible, both in front of and behind the camera.
Cinema is one of the 3 pillars of our sponsorship. Through promotions and financial support, we help strengthen the Belgian film industry.
Our love of culture is something we share. For over 40 years, we have supported a wide range of talent in the cultural sector. We encourage them to push boundaries and connect with audiences. Like them, we believe that with passion and ambition, anything is possible.
Culture is one of the 3 pillars of our sponsorship. Through long-term partnerships with cultural organisations, we aim to make culture, opera and music accessible to as wide an audience as possible.
Our love of tennis is something we share. With passion and ambition, anything is possible, both on and off the court. We encourage players and supporters to give their best. And like them, we go for every point.
For more than 50 years, we have been a loyal and active partner of Belgian tennis. Through our sponsorship, we aim to make tennis accessible to everyone, at every level. We Are Tennis!
We Love Cinema is the partnership between BNP Paribas Fortis and Brightfish, the cinema advertising sales house.
Through its website, social media and in-cinema magazine, We Love Cinema promotes both Belgian and international films.
Together, we’re building an engaged community and highlighting quality productions.
Everyone to the cinema at half price. That’s exactly what we make possible every year in September during our We Love Cinema Days, in which most Belgian cinemas take part.
Anyone who buys 1 ticket gets a second one for free. That means plenty of film enjoyment, including the latest releases and even exclusive previews.
Bozar, like us, aims to introduce as many people as possible to culture.
Everyone can enjoy exhibitions, festivals, concerts, films and conferences there.
That’s why we regularly invite clients to the many events organised by this internationally renowned cultural venue in Brussels.
Through our partnership with La Monnaie/De Munt, we give concrete expression to our passion for classical music, opera and dance.
For over 40 years, we have invited clients and business partners to (re)discover performances. We also back the Young Opera programme, which offers attractive discounts to young people up to the age of 30.
In addition, we support development pathways for young talent such as the MM Academy, the Choir Academy, MM Soloists and MM Laureates.
The Queen Elisabeth Competition (QEC) is one of the most renowned and demanding classical music competitions in the world. It focuses on violin, piano, voice and cello.
Through our partnership, we aim to make classical music accessible to everyone, particularly young people.
After each edition, we organise a series of private concerts across Belgium with one or more laureates, giving them valuable stage experience at the start of their careers.
Flagey is a renowned creative hub and cultural hotspot in Brussels, and a meeting place for a wide range of disciplines.
It brings together key players from Brussels’ cultural scene: a vibrant mix of music and culture under one roof.
By supporting projects such as the Flagey Academy and Flagey’s Young Wolves, we encourage the artistic development of emerging talent.
Flagey and BNP Paribas Fortis have entered into a unique partnership under the name Flagency.
Through this ambitious programme, Flagey and our bank support young musicians in launching their careers or taking them to the next level.
Flagency combines artistic and financial support and aims to grow into an (inter)national programme for emerging talent.
Since 2025, BNP Paribas Fortis has been the proud title sponsor of Belgium’s largest tennis tournament and its only ATP 250 event, featuring top national and international players.
Our support, together with the move of the tournament to Brussels, gives the event greater international visibility.
We invite clients and business partners to attend and share our enthusiasm for the sport.
Since 2022, we have partnered with the tennis academy of our ‘Juju’.
Together with her team, Justine Henin supports 8 rising stars aged 12 to 18. The BNP Paribas Fortis Young Talents Team with the Justine Henin Academy offers both sporting and personal development support.
The goal? To help them reach the highest level in tennis. Because what could be better than making dreams come true?
Tennis clubs can apply through the BNP Paribas Fortis Tennis Affinity Program.
They can receive a fully personalised sponsorship package worth more than €3,000, including tennis equipment kits used daily during lessons, training sessions and tournaments.
Employees of BNP Paribas Fortis have the opportunity to discover emerging talent from the worlds of music, film and sport during their lunch break, through short performances.
For the often young talents on stage, it offers valuable performance experience, while employees enjoy a relaxing moment.
Each year, the Ronquières Festival features leading names from the national and international music scene.
It’s one of the highlights of the Belgian festival season, attracting more than 60,000 visitors every summer.
Through this partnership, we strengthen our cultural commitment and extend it to large-scale events.
